Lens · Press & public
Editor-in-Chief
Commissions what their audience can’t get anywhere else.
Editor-in-Chief
- Who they are
- Runs a publication's agenda, choosing pieces that serve its audience and its reputation.
- Decides
- Commission
- Wins them
- A sharp, original angle and why now.
- Someone with the access or expertise to deliver it.
- Loses them
- Familiar takes, pitches with no angle, wrong publication.
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Online Audience
Takes everything at its least charitable.
Decides · Reaction
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Journalist
Looks for the quote they can use against you.
Decides · Coverage
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Regulator
Wants it on the record, exactly right.
Decides · Acceptance
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Literary Agent
Asks for the full manuscript from one query in a hundred.
Decides · Full request