Legal Counsel
- Who they are
- In-house counsel or an outside lawyer reviewing what the organisation is about to say or sign.
- Decides
- Clearance
- Wins them
- Precise language that says exactly what is meant.
- No promises, admissions or guarantees beyond what is intended.
- Loses them
- Absolutes: always, never, guarantee, fully.
- Admissions of fault in passing.
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